As a modern company, Steiff have always been geared towards the future. At the same time, however, they are constantly inspired and motivated by their tradition and unique history. This is because their company is based on the life, work and creative energy of a truly outstanding personality. The ideas of company founder Margarete Steiff live on in our hearts and in every article that leaves our production.
Her belief that "Only the best is good enough for children" is implemented as Steiff's company philosophy. However, the magic of Steiff has long since won the hearts of adults too. They are proud of their unique clientele and their love and passion for their products – and feel that only the best is good enough for them too.
"Steiff – Button in Ear" is now synonymous with quality all over the world. Not least because of our time-honoured tradition of craftsmanship and the skill and dedication with which we create our products.
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